For our seventh IBC Show, key demos in the Forum’s booth C09 in hall 10 include:

  • Efficient, Sustainable Ultra HD: Single-master workflows for SDR/HDR are spotlighted. Emphasis is on preserving creative intent across HDR, SDR, UHD, and HD.
  • Energy Conservation: An energy-saving brightness algorithm promises up to 30% screen energy savings. The impact of ambient light and the choice of SDR and HDR on energy consumption will also be discussed.

The Forum thanks BBC, InterDigital, LGE, KPN, and ROSS Video for supporting these demos available from September 15 to 19.

Our imminent Press Release with some additional IBC 2023 announcements is below.

IBC2023 Press Release: Ultra HD Forum to Showcase Efficient HDR/SDR & Sustainability Demos
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The Ultra HD Forum returns for its sixth consecutive NAB Show, bringing five innovative demos. The organization welcomes a major new member, Amazon, representing both the mainstream OTT market and hyperscalers. NAB attendees will be the first to see the newly restructured industry guidelines, now divided into nine focused books, at booth W4009

Download NAB 23 Press Release
Uhdf Press Release

Issue 3 of our newsletter is out with three articles on the Ultra HD coverage of the Olympic games planned for 2020 but held in the following years because of the pandemic-induced restrictions.

Newsletter issue 3: Behind the scenes of Ultra HD Olympic coverage 2020-2022
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The Ultra HD Forum is proud to launch its latest blog section, kicking off with a series of guest blogs from Yoeri Geutskens analysing the data in out Service Tracker.

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Click on the button below to learn about and download our latest deliverable. Stay tuned for an IBC 2023 announcement on the watermarking API.

Watermarking API for Encoder Integration ready for download
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The Ultra HD Forum is bringing together market leaders from every part of the industry; broadcasters, service providers, consumer electronics, and technology vendors to collaborate on solving the real-world hurdles, and accelerating Ultra HD deployment.

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News

Uhdf Press Release

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+ + + For Immediate release + + + Ultra HD Forum Returns to NAB with More Demos, New Industry Initiatives, and Updated Guidelines The Ultra HD Forum comes to Vegas with seven demos, including VVC, ATSC, NGA, ST 2110, and SDR-to-HDR interoperability based on new industry initiatives, two conference sessions, and an updated service tracker with […]


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