Do B2C service providers still need to choose between PQ and HLG for HDR?

The Ultra HD Forum’s Service Tracker lists Ultra HD services available directly to consumers as well as channels that are offered as a B2B service to IPTV and cable operators for distribution to their subscribers. The B2B channels may be delivered in various ways, and are often done by satellite, but because they use multiple […]

This document provides an API for integrating watermarking technologies in content creation workflow: It is the first of its kind resulting from a collaboration between the major watermarking technology vendors It allows interoperable integration of watermarking technologies in a transcoder While initially targeting integration in workflows for ABR content preparation, it is also extendable to […]

The DVB’s annual conference DVB World is taking place in Sevilla this year and addresses UHD within a dedicated session on formats and codecs. We are happy the Ultra HD Forum is the program partner for UHD content this year.  We have put together a 90-minute session with two 20-minutes keynotes and a 50-minute interactive […]

Ultra HD Forum comes to IBC 2019 with new release of their Guidelines, demonstrations of differences between 8K and 4K and High Frame Rate and produces a deployment focused UHD Masterclass. The Ultra HD Forum, will use IBC to release the latest version 2.1 of its Guidelines, bringing plugfest-studied refinements and standards-based enhancements such as […]

At NAB 2019 we showcase key demonstrations of the Foundation and Additional layers of UHD Technology combined in the new Guidelines, with more than a nod to the future of the development of UHD in the NAB Pilot Futures Park at N1531, North Hall, Las Vegas Convention Center. We have produced a video overview of […]

8K buzz took the industry by surprise in 2018. This blog describes the Ultra HD Forum’s initial response.

The Ultra HD Forum brings together 50 market leaders from every part of the industry; broadcasters, service providers, consumer electronics, and technology vendors to collaborate on solving the real-world challenges of UHD and accelerating its deployment. The Ultra HD Forum scope connects and covers the entire glass to glass ecosystem use cases of live, real-time, […]

Fremont, CA – September 10th, 2024 – With many Ultra HD technologies now pervasive, the Ultra HD Forum diligently documents emerging delivery technologies to foster efficiencies, knowledge, sustainability, and innovation that enhance Ultra HD services and create impactful experiences for viewers in professional, prosumer and consumer. In 2024, the Forum continues to explore Ultra HD […]

By Sam Matheny, CTO & Executive Vice President at the National Association of Broadcasters. Capitol Broadcasting Company is a family business, and I worked there for nearly 20 years earlier in my career.  I worked for Jim Goodmon, the CEO that Broadcasting & Cable Magazine referred to as “HDTV’s True Believer”, and someone who promoted […]

By Thierry Fautier, Managing Director, Your Media Transformation, former President of the Ultra HD Forum. Initially published in May 2024, updated in November 2024. Introduction In the year 2024, as we prepare for the Paris Olympics, which will be produced entirely in UHD HDR for the first time, I want to provide updates on the […]

Fremont, CA – April 8th, 2024 – As Ultra HD technologies become increasingly prevalent in television, the Ultra HD Forum diligently documents emerging delivery technologies to foster efficiencies, knowledge, and innovation that enhance Ultra HD services and create impactful experiences for viewers.     Two sessions will be hosted in the West Hall’s Connect Zone Theater to […]

Fremont, CA, March 13th, 2024—The Ultra HD Forum will showcase and discuss sustainable solutions at NAB 2024 through a series of demonstrations and discussions on technologies that reduce energy requirements and improve technical efficiency without compromising performance or the visual experience. “Sustainability has emerged as a key area of focus for Ultra HD Forum members […]